With the marketplace the way it is at present it’s no wonder that market researchers are more interested in what makes the consumer tick than ever before. What with the new and improved thoughtful spending of the American consumer it’s a harder grab to get and hold the customer’s attention. A recent article in US [...]

The new tweaks and Tweets of ever developing communications technology has become a boom town of cheap marketing strategies. Granted a majority of these pitches in email and text message form are brushed off as a nuisance by potential customers. There is a form of electronic mass marketing that is effective at getting the message [...]

Even those who are fortunate to do what they love have to deal with times when clouds get in the way of their sunshine. The current economic climate can be an added downer. Real rain is necessary to make gardens grow. However, metaphorical precipitation of the mind can lead to lackluster productivity. A cheerful attitude [...]