…it creates a thorny puzzle for businesses striving to build online audiences.
A recent article in The Atlantic written by Derek Martin gives an informative introduction as to how the internet is changing.
“The golden age of the Web is coming to an end. Prepare for the Splinternet.”
Thus announces Josh Bernoff in an interesting post about [...]

The new tweaks and Tweets of ever developing communications technology has become a boom town of cheap marketing strategies. Granted a majority of these pitches in email and text message form are brushed off as a nuisance by potential customers. There is a form of electronic mass marketing that is effective at getting the message [...]