December 30th, 2008 by Lauren Candito
In times of economic challenge, it is always important to balance out cost and benefit. But investing a little now, could save you quite a lot later. Here are my recommendations for 5 business technology must haves for the new year.
a new laptop: regardless of what type it is, make sure it has wireless internet, [...]
December 29th, 2008 by Lauren Candito
The end of the year is the perfect time to reassess and set new business goals for 2009. By establishing a few guideposts, you will make smarter, more effective decisions and avoid drifting away from your company mission. Setting goals doesn’t have to be a complicated process.
Start by reviewing your previous year. What did you [...]
December 26th, 2008 by Lauren Candito
Though there can be a lot of stress and hassle around the holidays, I find that the days between Christmas and New Years can be really productive. Now is a great time to get things caught up and organized. Try these tips to get yourself ready for the coming year and make sure your business [...]
December 23rd, 2008 by Lauren Candito
Entrepreneurs provide a huge base of support for our country’s economy. Out of 26 million US buisinesses, 20 million are self-employed…and 97% of those businesses employ under 20 people.
Dane Carlson recently published a post on his blog Business Opportunities Weblog entitled: “Can Entrepreneurs Fix the Job Loss Problem”. He talks about his concern that we [...]
December 22nd, 2008 by Lauren Candito
Good business owners know that keeping your business expenses at a minimum is part of maximizing your profits. And in a year when our economy has been less than stellar, trimming unnecessary costs is smart.
Here are five ways to lower your business expenses:
Outsource work instead of hiring employees. This can save on employment taxes and [...]
December 17th, 2008 by Lauren Candito
As we discussed in Develop Your Niche, Part I, having something that distinguishes you from other businesses that may provide a similar product or service is crucial. We talked about doing the research necessary to identify your competitors, explore market interest and nail down those characteristics that will make your business stand out in a [...]
November 14th, 2008 by Lauren Candito
Building business in challenging economic times is absolutely possible. The critical issue is a willingness to evaluate your products and services with absolute objectivity and a new knowledge of the marketplace.
Let’s start with evaluating your products and services. If you have been in your current position, or are the owner of your own company, it [...]