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Archive for February, 2008

The importance of follow-up calls

Building relationships is one of the most important aspects in a successful business.  Because networking is so crucial, people need a reason to remember you by in order for future business.  Developing positive rapport starts with the initial contact, followed by a follow-up correspondence.  Following up with a potential client allows you to stand out […]

Peer to peer lending

Are you suffering from debt, fighting foreclosure or just trying to make ends meet?  If so you might want to open your laptop before calling your bank.  Social networking is starting to be used as a way for people to obtain loans by using peer to peer networking through the internet.  Rather than going through […]

Peer to Peer Networking

When 19-year-old, Shawn Fanning, created Napster the doors to peer-to-peer (P2P) networking were opened.  What started off as a means to download and share free music files soon spread to the business world.  Though Napster was shut down by the court of law, the concept of P2P networking became a crucial piece to the corporate […]

Stressing the benefits is critical to global marketing

Madison’s Whose Who believes that one of the key objectives that should drive your marketing is conveying the benefits of your product or services. Before any business or consumer considers moving forward with your company, benefits must be communicated to them properly. One way to do this is to put yourself in the shoes of […]



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