You are about to head out for that long awaited vacation. Just a few more purchases remain. You have promised the wife limited blackberry use and if you say ‘lap top’, well, best not. But you know that you’ll need some kind of business fix and who can object to a book? The ‘Gurus” at Business Week have reviewed several titles with the entrepreneurial theme and have elected several as your best choices.

Below are a couple selections and following the link will take you to the rest.

Tom First
Co-founder, Nantucket Nectars

“Steven Callahan, who wrote Adrift: Seventy-Six Days Lost at Sea, ends up on a life raft after his boat capsizes and becomes very creative about how he gets fresh water and food. This guy has to trust his instincts, and in starting a business you need to learn to trust yourself. In the early days of Nantucket Nectars, when [partner] Tommy [Scott] and I started to get a win or two and trust ourselves, it had a snowball effect. That confidence helps you in business.”

Peter Fader
Professor of Marketing, The Wharton School of the University of Pennsylvania

“Your Gut is Still Not Smarter Than Your Head: How Disciplined, Fact-Based Marketing Can Drive Extraordinary Growth & Profits by Kevin Clancy and Peter Krieg is about how data trumps gut. It really bothers me when companies admit they operate by instinct. It is a mistake. It may be more important for entrepreneurs than big business to get good analytical systems in place. The math underlying it is not any harder for a small company than a large company.”
(Source)